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Joico Smooth Cure Sulfate Free Shampoo (300ml)

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Joico Smooth Cure Sulfate Free Shampoo gently cleanses the hair whilst reducing frizz.

Perfect for frizzy and unruly hair types, Joico Smooth Cure Sulfate Free Shampoo has a lightweight formula which is free from Sulphates and harmful Chemicals. Suitable for all hair types this luxurious shampoo provides 24-hour, high humidity protection and reduces frizz by 79% leaving the hair smooth for up to 72 hours.

Formulated with Joico’s exclusive Kerasheild Complex™, a blend of Keratin, Brazil Nut Oil and Tucuma Butter, Smooth Cure Sulfate Free Shampoo creates a smooth surface that helps to combat damage caused from thermal styling and protects the hair from environmental aggressors.

Recently reformulated to include Joico’s revolutionary Bio-Advanced Peptide Complex™, Smooth Cure Sulfate Free Shampoo replicates the DNA of healthy hair to repair damaged hair and prevent further hair damage. This technologically advanced complex offers a dramatic improvement in the hairs strength, health and natural shine.

Curly or erratic hair will become softer, smoother, healthier looking and more manageable.


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